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  Cell phone game

Custom Project Name

W-Domination cell phone game

Customer (country)

Novosoft LLC. (USA/Russia) and a leading mobile service operator (Russia)

Business Case

The Mobile and Wireless team at Novosoft LLC is committed to develop mobile solutions based on the existing and emerging technologies. The department regularly launches new products and services onto the market. To determine new business opportunities, the team does research to identify lucrative niches to enter or expand in. One of the research projects was to analyze the market of m-gaming (mobile gaming). While working on that project, the team has discovered business opportunities in that market. The major reason being that most of the existing mobile games are primitive in users' perception. The analysis demonstrated a demand among m-gamers for more sophisticated games, yet simple enough to be played through SMS. The company decided to cover existing demand by developing and launching an advanced cell phone game.

Solution

The team started the implementation of the project with the thorough analysis of what type of game the solution will be. The research indicated the strategy game as the best option. Within a short period of time, a cell phone game W-domination was developed.

W-Domination is a mobile multiplayer strategy game that creates an interactive gaming environment where players get the opportunity to become a ruler of a virtual empire and manage all different aspects of his/ her empire development, such as state of economy, military forces conditions, social life trends, science progress and others.

The players compete with each other while striving to become the top ranked empire, which makes this game truly addictive. What is important for making this game popular is that a virtually unlimited number of people can play it. Furthermore, because the game is sophisticated, the players are expected to play a single game for a long time, thereby increasing the product life.

It is worthwhile to note that in order to support the interest towards the game, Novosoft has established a Web site dedicated to the game. The site contains comprehensive information about the game, its rules and prehistory, news, questions to frequently asked questions, players' rankings. Also, the Web site hosts forum, where members can talk to each other and form an online community. Online community could be very helpful for keeping up the interest towards the game and boosting commercial success of the product.

Finally, W-domination is an extendable solution. While it is currently available for mobile phone users only, it will be working on WAP devices as well.

Screenshot(s)

Click on the image to see a Flash presentation.


Tools and Technologies

Java, SMS, Novosoft FL, JSP servlets

Benefits
The mobile solution is intended for the mobile services operator. It has a huge potential for capturing many users. Since the game is played through SMS, the operator increases its traffic and fill in the capacity of its SMS center by making the game available to mobile phone users. That leads to increasing profits for a mobile services provider.
Game players benefit from getting an interesting cell phone game that stands out in the crowd of existing m-games. Importantly, people not only get the game itself, but also supporting infrastructure via game-dedicated Web site.