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 WomanBiker.com CD-catalog
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| Custom Project Name |
WomanBiker.com CD-catalog |
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| Customer (country) |
WomanBiker, USA |
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Business Situation
Business Case
The problem
Business Opportunity |
WomanBiker is a retail store offering women's motorcycle riding apparel.
The company runs online store as well. One of the business problems was that a paper catalog released
by the firm was quickly becoming outdated, because the store was getting new kinds of products every week.
The option to publish a catalog more frequently would have been too expensive. So, new ways to inform people
and advertise the products were needed. |
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| Solution |
The customer ordered Novosoft to produce a ÁD-catalog with state-of-the art design.
Novosoft designers offered a solution based on Macromedia Flash with the C++ functionality.
The catalog
allows WomanBiker's customers to choose products they want, using pictures, videos, etc., and providing
complete information about the products. Importantly, the company can easily update the information in
such catalog (change prices, add new products, etc.) and release updated product catalogs at affordable cost.
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| Screenshot(s) |
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| Tools and Technologies |
MacroMedia Flash |
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| Benefits |
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Decreasing costs of publishing catalog;
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Increasing sales of products;
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Custom loyalty growth.
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| Reference |
View reference |
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